Search Engine Optimization
Having a great website is one thing – having a great website that is easily found by potential customers is another.
Search Engines like Google, Bing and Yahoo use complex technology to decide which web pages get included in their indexes and how to order those pages when users perform searches. Search Engine Optimization is the ongoing process by which we help those Search Engines understand the details about a website.
Search Optimization can be separated into two distinct areas, On-Site Optimization and Off-Site Optimization: